November 2007
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| Learn the purpose behind the chart and the Blackberry. |
Networking Works! Program: Building Relationships, Building Business
by Abby Donnelly
Key takeaway tip – Although this is a workbook to accompany a skills development program, the material is complete enough to stand "as is" and be used outside of a program. Abby does a wonderful job boiling her 22+ years of networking experience into 70 pages. This book is about focused planning and consistent execution – no time wasted. Some things I especially liked:
- Emotionally engage your network through a concise and creative unique selling proposition, or "USP" (pages 13-17).
- Expand your network through a benefit net, jealousy net, "they like me" net, "I like them" net, alliance net, and client net – with good examples for each (pages 25-30).
- Specific questions that will help you engage others in conversation (pages 49-50).
- Know what constitutes a good referral and know how to give one (pages 52-54).
Finally, I like the usability in the design of this book – wide margins for notes and ideas, attractive page layout, concise exercises with "fill in the blanks" format, and the program steps which organize the entire book.
To find out more about this book, please contact Abby directly ( 336.884.1348 or This email address is being protected from spambots. You need JavaScript enabled to view it.).
