April 2007
Learn the purpose behind the chart and the Blackberry. |
The Referral of a Lifetime
by Tim Templeton
Key takeaway tip – This book presents the cure for the dreaded cold call – a networking system that maximizes results based on genuine relationship techniques, such as:
- Using your contact database to identify, monitor and reach your referral sources – because everyone you know can be a referral source, once they know what you do.
- Ranking your contacts as A (around 10% to 12% of the total number), B (17% to 20%), and C.
- Staying in touch consistently – monthly, quarterly, or annually – as appropriate to the relation. The Appendix lists a suggestion for each month.
- Asking for ways you can help your referral sources, and then act on these, quickly and flawlessly. You will earn their respect – and their referrals!